Recruitment and resignation: 

communicating in the COVID recruitment crush

Ever since COVID-19 first hit our streets, communications and human resources professionals have had to shift up a gear and work harder and smarter to adapt to the impacts of the pandemic. Two years on and it's still here but bringing new challenges.

Hear from Edith Cowan University's Associate Professor of Management Ben Farr-Wharton on the phenomenon people are calling the Great Resignation.

Matt Popkes Head of Strategy at The Brand Agency will guide on how to stem the exit flow through critical collaboration between Communications an HR Professionals.

Learn how to ensure your organisation is an employer of choice with an employee value proposition that attracts and retains without handcuffs!

In an unprecedented marriage of minds the Communications Network and the People and Culture Network jointly invite you to put the brakes on and invest in yourself so you can keep adding value in this pandemic world.


Are you a regional participant interested in attending but cannot attend in person on the day?
Don't miss out, we will be live streaming the event so that can join us too! Just select the 'live streaming' option on your registration and we will send you all the information.

The Presenters

Matt Popkes, The Brand Agency
Hailing from Portland, Oregon USA, Matt Popkes is the Head of Strategy for The Brand Agency's Perth HQ. A digital specialist, Matt relocated to Perth bringing 16 years of experience, leading key strategic initiatives for brands like Nike, Yamaha and Taco Bell. In Perth, Matt leads a strategic comms team working closely with clients throughout Australia in key sectors of government, tourism, finance, and retail. An experienced facilitator, lecturer and presenter, Matt has spoken at major marketing conferences as well as universities in both the United States and Australia.

Ben Farr-Wharton, ECU
Ben is an Associate Professor at the School of Business and Law, Edith Cowan University. For the past decade, he has been exploring the enablers of, and barriers to, employee wellbeing. As part of this, and with eminent colleagues, Ben has examined the impact of supportive management and leadership on employee wellbeing, including analysing the ensuing impact of stress, safety culture, sick leave and engagement. Ben's research partners span a number of national and international large health care, public service and not-for-profit organisations. 


Thursday 19 May 2022


9.00am - 12.00pm


UWA Watersports Complex
9 Hackett Drive

Or, participate via LIVE Streaming!


$60 Member
$70 Affiliate
$72 Young Professional
$72 LGWA Member
$75 Non-Member

*Local Government Members
Bronze: $70 | Silver: $65 | Gold: $60

*Click here to see if your local government is a Local Government Member

Please email [email protected] for your local government member discount code.

(2 x discounted registrations per member local government, non-member price applies to additional registrations)

Registrations Close

Thursday 12 May 2022

 Download event program PDF